The Sassaman family has owned and actively operated Harley-Davidson® dealerships since 1947. Serving Macon and surrounding communities since 1957, the Harley-Davidson of Macon team is committed to delivering a premium customer experience while sharing their passion for motorcycles. Family is our culture at Harley-Davidson of Macon, and we are happy to include you as part of our Harley-Davidson family and look forward to serving you.
Our history as a family owned and operated Harley-Davidson dealership and our relationship with Harley-Davidson Motor Company extends over 75years–since 1947.
The faces you see today will be here tomorrow - Our team of staff have been with us for years and are some of the best in the business.
A sense of Family is part our culture -we continually strive to treat our customers and employees like family and look forward to welcoming you.
We go the extra mile to make sure your experience at our dealership is beyond comparison.
Our staff are riders just like you and are committed to serving you with integrity and without pressure.
At Harley-Davidson of Macon there are never hidden fees or charges. Our goal is to be your advocate, to help you feel certain and satisfied with your buying decisions. In every aspect of our business, we are not here merely to make a sale. We are here to earn a customer for life.
Owner and Dealer Principal, Greg Sassaman raced professionally for the Harley-Davidson Factory Race Team and his sons Brett and Payton Sassaman also raced professionally. Greg, Brett, and Payton have all earned Pro / Expert level race wins, Regional, and National championships in both Flat Track and Road Racing.
Some of our Staff have worked for National Championship winning professional race teams or have been racers themselves - while others enjoy cruising backroads on the weekend and annual trips to Daytona Bike Week.
From our years of experience in riding and racing, not only do our staff relate to riders at all levels and from all backgrounds, we bring a high level of expertise and professionalism from the racetrack to you and your motorcycle.
Before you take delivery of your New or Pre-Owned Harley-Davidson, each motorcycle goes through a thorough 30-point Final Check procedure to make sure they are road worthy for miles of enjoyment.
We provide a new owner orientation to fully explain how to properly and safely operate and care for your new motorcycle, as well as introduce you to our staff in Motorclothes, Parts & Accessories, and Service on a VIP dealership tour to make sure all needs are met to fully enjoy your Harley experience.
Learn to ride on our fleet of training motorcycles that start small and progressively work up to your own Harley, at your own pace, through personalized, one-on-one sessions with our qualified instructors.
Has it been a while since you’ve ridden? Maybe you’ve ridden before but are new to riding a Harley? Your safety is our priority - we encourage all who purchase a motorcycle who may feel cautious before venturing out on the open road to take advantage of our practice area and complimentary refresher instructions – we want our customers to feel comfortable, confident, and adjusted to their new Harley.
Harley-Davidson of Macon recently earned the prestigious Silver Bar & Shield Circle of Achievement Award. Presented by Harley-Davidson Motor Company, this award is given to dealers based on its delivery of premium customer experiences and for demonstrating operational excellence across a range of categories.
Silver Bar & Shield award recipients, like Harley-Davidson of Macon, consistently elevate the brand by providing their customers with exceptional and authentic Harley-Davidson experiences.
⚡FEATURED PRE-OWNED⚡ 📍Harley-Davidson of Macon Machine: 2017 Ultra Limited Low Paint: Mysterious Red Sunglo/ Velocity Red Sunglo Mileage: 8,996 👀 Stunning two-tone custom paint paired with …
Step out and stand out 😎 Fresh women’s footwear has officially hit the floor, and these aren’t your average kicks. Built with all-day comfort, tough construction, and an unmistakable edge. Stop by …
🚨 HAPPENING NOW: Customer Appreciation Day is Rolling! The lot is packed, the weather is right, and the party is on at Harley-Davidson of Macon! If you haven’t made it down yet, come on! • The @…
PRE-OWNED BIKES JUST ADDED! Here are a couple of the latest additions at HDM 👇 💥 2013 Street Glide in Midnight Pearl 🔗 https://tinyurl.com/5jvvxexp 💥 2018 Street Glide in Vivid Black 🔗 https://…
Milwaukee-Eight 114. All Blacked Out ⚫️ This pre-owned 2020 Street Glide Special is pure stealth and attitude. Tall bars, chopped tour-pak backrest, custom wheels… all with low miles and the dark-…
Nothing beats a familiar face come back through our doors. Conor from Macon just picked up his second bike with us, and he went all out—trading up to this jaw-dropping 2026 Street Glide CVO in …
🐾 Your riding buddy about to get an upgrade! The newest Harley-Davidson pet gear has arrived at Harley-Davidson of Macon 🏁 From shirts and collars to bandanas, your four-legged co-pilot can ride in …
We’re pulling out all the stops to thank the best riders around, and it is going to be an epic Saturday at Harley-Davidson of Macon! Roll in early—we’ve got a full day of food, cold drinks, music, …
